Andrew has researched consumers around the world for over 20 years working with the UK’s leading agencies for some of the worlds most prestigious clients.
He began his career in the 90’s with CRAM and later Sadek Wynberg. As well as pounding the much loved London, Manchester, Leeds, Glasgow circuit he spent most of his time and energy out, on the then, wild frontiers of globalisation in Asia, Latin America and Eastern Europe. One of the pioneers of international research and ethnography… the primary mission was to help clients understand, adapt to and leverage cultural differences.
Lately he has spent much of his time as a brand planner exploring the potential of global culture to create powerful brands
Andrew Burton 